We are nobody

We don’t make a lot of noise, but those who wear us, do.

Born in 1999 in Melbourne, Australia, Nobody Denim has long been celebrated for making women feel more confident in their world and in themselves.

Designed from the details up, we believe style is as much about the attitude as it is about the purpose – constantly refining and defining.

While our foundations lie in premium denim, today, our approach to design mixes understated ease with confident femininity to create a uniform of quality staples that bridge fashion looks with contemporary street style and its relationship to daily life.

We believe in the longevity of our country as much as that of our collections, which is why our longstanding commitment to ethical manufacturing principles offers a unique vision of responsible design.

Trust nobody

Timeline:

1999

Nobody Denim was born in Melbourne, Australia.

2002

Showed our first ready-to-wear collection at Australia Mercedes Benz Fashion Week.

2005

Launched on the global stage with our first international concession in Hong Kong department store Lane Crawford.

2007

Made our mark in the United Kingdom launching our first ready-to-wear collection in London.

2007

Released the first issue of I am Nobody Magazine – a collaborative photographic project about Japan, Australia and USA by Pierre Toussaint.

2007

Collaborated with renowned Japanese artist Hidoki on a range of limited edition t-shirts.

2008

Opened the first Nobody Denim concept store in Fitzroy, Melbourne.

2008

Developed the international charity project ‘Nobody was Thirsty.’ A campaign created to provide fresh drinking water to parts of Africa.

2009

Our best selling denim cut, the Cult Skinny was born.

2010

Began manufacturing in-house, establishing Nobody Denim as a member of Ethical Clothing Australia.

2011

Participated in the inaugural ‘Meet your maker’ campaign, a project developed by the TFIA drawing awareness to local manufacturing.

2012

Launched in Australia’s leading department store David Jones, throughout Australia.

2013

Released our #CultSkinny marketing initiative - A global social media campaign encouraging customers to upload and share their individual style via Instagram.

2014

Began producing fashion collections and ready-to-wear pieces that pair back to our already-iconic signature denim collection.

2014

Launched a 3-part Styled Series campaign, that celebrated the brand as a fashion-forward style authority while reinforcing its central philosophy of ‘Fit, Form, Finish.’

2015

Launched in the USA at leading department store Bloomingdales.

2015

Released our famed PowerBlk collection – an exclusive range of black denim jeans that host exclusive fabric technology properties. 

2016

Collaborated with leading Italian artist Patrizia Moroso, to produce an exclusive iconic Moroso chair in partnership with Hub Furniture. 

2016

Launched on international online retailer Farfetch – one of the globe’s leading authorities on fashion-forward brands.

2017

Participated in Fashion Revolution – a project educating consumers about the importance of ethical manufacturing in the garment industry.

 
2017

Created the ‘Nobody Denim Repurpose Program’ – a modern line reusing denim stock to reduce textile wastage.